How to Negotiate and Win Like Ari Gold Ari Gold wore the power suit but he wore it like a weapon, not a uniform. Sharp shoulders, bold shirts, and tonal ties. But never fully buttoned up. Tie askew. Collar undone. Ari Gold wore the power suit but he wore it like a weapon, not a uniform. Sharp shoulders, bold shirts, and tonal ties. But never fully buttoned up. Tie askew. Collar undone. Enjoying Lunch at Abe & Louies with Ari Gold